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Instructors: Christoph Ewald; Univ.-Prof. Dr. Andranik Tumasjan
Event type:
online: Lecture
Displayed in timetable as:
Entrepreneurship
Hours per week:
2
Language of instruction:
Englisch
Min. | Max. participants:
- | -
Requirements / organisational issues:
The overall mark of the module consists of 100% of an exam.
Contents:
After attending the course, students will be able to classify and explain the basic concepts and principles of company foundation and foundation management and apply them to different foundation scenarios. The course enables students to think entrepreneurially and to develop creative solutions for start-up relevant questions and challenges.
Main topics:
Introduction to entrepreneurship and foundation management; Entrepreneurial process and phases of new venture foundation; Entrepreneurial opportunities; Feasibility analysis; Business models and strategy development; Development of business plans; Legal aspects of entrepreneurship; Financing for founders; Building a new venture team; Growth strategies; Corporate Entrepreneurship
Recommended reading list:
Barringer, B.R. & Ireland, R.D. 2018. Entrepreneurship. Successfully launching new ventures. 6th Edition. Pearson Education Inc., New Yor, NY.
Furthe literature, see lecture script.
Digital teaching:
The lecture is designed as a "Flipped Classroom" model. Thereby recorded lecture videos are uploaded to Moodle. The videos are to be watched in self-study before the respective live lecture. In the live lecture, the topics are fleshed out and questions are discussed.
More detailed information about the organization and the course of the event can be found in the syllabus in Moodle.
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